Pet Trade Xtra New Products Guide
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Award-winning Pure Pet Food to appear on Dragons' Den

The award-winning team of Daniel Eha and Mathew Cockroft, from Pure Pet Food, will be entering the Dragons' Den on BBC2 on Sunday, July 27, as they bid for investment in their growing business.
Daniel and Mathew are pictured right receiving the PetQuip Product of the Year Award 2013 from director general Amanda Sizer Barrett MBE.
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Scampers charge 5p for carrier bags with money going to charity

Scampers Natural Pet Store in Cambridgeshire has introduced a charge for the use of carrier bags to help reduce its carbon footprint – and raise funds for a local charity. The store in Soham is now charging 5p for carrier bags, which will go directly to the Liam Fairhurst Foundation – the charity set up in memory of a local teenager.
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Bermuda and ChapelWood brands bought by Scotts

The Scotts Miracle-Gro Company announced this week that its subsidiary, The Scotts Company (UK) Ltd, has reached an agreement to acquire proprietary brands from Solus Garden and Leisure Limited (in Administration). These include the Bermuda aquatic and ChapelWood willd bird food brands...
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New Pedigree Dentaflex – a new oral care chew for dogs

Building on the huge success of Dentastix, Pedigree is launching its latest innovation - Pedigree DentaFlex, a longer lasting chew that reduces the build-up of plaque and tartar close to the gum line when fed twice weekly...
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The Garden Centre Group to rebrand as Wyevale Garden Centres

The Garden Centre Group, which has a strong pet and aquatic presence in its portfolio of 140 stores, today announced it will rebrand as Wyevale Garden Centres...
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Grooming specialists choose PATS Harrogate to showcase products

A growing number of companies specialising in pet grooming products are choosing PATS exhibitions to showcase their latest ranges. An impressive list of 20 exhibitors have confirmed they will be promoting shampoos and grooming accessories at PATS Harrogate on September 14-15, many of which will be entered into the New Product Showcase...
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Exclusive PIF insurance package launched for dog groomers, pet sitters and pet walkers
The Pet Industry Federation has launched a new insurance solution for dog groomers, pet sitters, dog walkers and home boarders, arranged by Jelf, to help ensure that they have the right cover in place to protect their businesses, at the right price...
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Pioneering dog wrap soothes anxious pets in an instant
 Owners can now calm their anxious dogs in no time, with a pioneering coat that gives pets a therapeutic hug. Now available from The Company of Animals, the fast-acting Anxiety Wrap is a lightweight, breathable pressure wrap especially designed to calm anxious, excitable, or fearful dogs...
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Is this the smartest cat feeder ever?

The Bistro cat feeder is claimed to be the “smartest cat feeder ever”, and it’s capable of monitoring your pet’s health in addition to feeding it!
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Positive signs of growth in the pet industry
The increasing demand for good sales people, particularly in the South East, is clear evidence the pet industry is growing again after several years of challenging economic conditions. That's the view of recruitment specialist Lynda Ward...
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Happy Paws wins prestigious award for the Easy-Tie
Happy Paws has won the Fressnapf/Maxi Zoo Innovation Award 2014, beating off competition from 20 other companies from all over the world. The Easy-Tie was very well received by the judging panel made up of senior buyers and CEOs. The products will now be placed into 1,300 Fressnapf stores across Europe...
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Collarways partner with Pampered of Milan
Collarways has announced it will be distributing a new line of products from Pampered, based in Milan...
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Ambulance service for dogs in Italy
A pet-friendly Italian beach has introduced an ambulance service for dogs, to treat four-legged companions feeling ill in the heat...
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Blooming Pet Products gets a facelift!
Pet care brand Blooming Pet Products has recently enjoyed a packaging overhaul, with all products now displaying new colour coded labels that group the range into categories, to make selection ever easier...
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Nestlé strengthens commitment in Mexico
Nestlé has opened Mexico’s first Purina Pet Park just north of the country’s capital Mexico City, underscoring the company’s commitment to the country’s fast-growing petcare market...
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8in1 Delights dog treats developed by vets
Developed by vets and loved by pets, 8in1 Delights dog treats are long-lasting, low-fat snacks that promote healthy teeth and gums and help to develop strong jaw muscles...
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