Sales of new products from leading small animal food manufacturer Mr Johnson's – Advance rat & mouse food and Advance hamster and gerbil food – are taking off in pet shops thanks to eye-catching free standing display units.

The two items were launched at PATS Sandown to compement Mr Johnson's existing range, which is formulated to ensure pets receive a nutritious balanced diet in one tasty nugget to prevent selective feeding. .

Advance Rat & mouse food 750gr – a tasty crunchy nugget contains antioxidant to help support urinary tract health, Verm–x for natural control of intestinal hygiene and essential oils for healthy skin and coat.

Advance hamster and gerbil food 750gr – a tasty crunchy nugget contains pre-biotic supporting digestive health, Verm-X for natural control of intestinal hygiene and essential oils for healthy skin and coat.

To coincide with the new product launch Mr Johnson’s have a limited number of eye catching ‘free standing display unit’ (FSDU) to merchandise the Advance range on which are available with a buying in offer via your Mr Johnson’s account manager while stocks last.

The new Advance lines and the FSDU’S have been extremely well received by retailers since their launch in March at PATS.

If you would like to find out more about this ‘Advance offer ‘or would like a visit from your Mr Johnson’s area representative contact your account manager direct or call the office on 01476 577 670.

Mr Johnson’s will be attending Interzoo this year for the first time and can be found in Hall 9 – stand 145.

For more information visit www.mrjohnsons.co.uk or email enquires@mrjohnsons.co.uk