In This Issue
Women carve out great careers in the pet industry, says recruitment expert
Call for a ban on electric shock dog collars
Ceva urges dog owners to update their knowledge on canine law
Gardman develops premium wild bird care brand
Pedigree Wholesale in pet-monitor partnership with Motorola
Animology reveals the secrets to exporting success
Danish Design set to launch Newton range of beds and duvets
KRUUSE chooses Butch & Bess for its consumer range
US-made flavoured dog chews to be launched in UK
Dog breeder appears in court charged with double murder in Farnham
Bromsgrove pet shop manager hits out at parking attendants
Surrey pet shop can no longer sell animals
Receding flood waters pose new dangers to pets, say vets
Lily’s Kitchen launches ‘An English Garden Party’ recipe
Nylabone range of chews launched for puppies
Record TV coverage for Crufts on Channel 4
Fantastic response to eye test offer ahead of Crufts
Bristol teenager to be awarded at Crufts
Pedigree Wholesale to hold trade show in June
New event for veterinary professionals, animal therapists and owners
Hungarian Pumi and Griffon Fauve de Bretagne recognised as pedigree dogs
REACH A WIDER AUDIENCE
Pet Trade Xtra – Circulation Report 2013
  • Total e-mails sent:  355,576
  • Issues published:  47
  • Unique readers (e-mail openers):  5,077
  • Average openings per issue:  2,051
  • Average page views per month:  13,576

Source: Newsweaver Reports

Top 25 stories of 2013
Click on the headlines below to read the most read stories from Pet Trade Xtra 2013

1. Profitable Lincolnshire pet store is closing down
2. Finalists of new industry awards revealed
3. Telford pet shop closes down on the spot
4. Bespoke pet furniture firm seeks retail outlets
5. The Giant Pet Store in Norfolk goes into administration
6. RRPs should be protected, says pet shop
7. Poundstretcher expands its pet business
8. Leading vet responds to claims by dog behaviourist
9. Taking on the giants of the pet food industry
10. Small Irish firm is a big player in the dog treat market
11. Award-winning Just for Pets aims to open more stores
12. Pressure from retail giants and the internet force pet shop to close down
13. Hundreds of UK pet shops selling inadequate hutches
14. Secrets of success of an award-winning pet store
15. Sales grow for ‘natural pet store’ that refuses to stock food from major suppliers
16. Vets should share some of the blame for falling pet welfare standards
17. Dog Rocks stop supplying Amazon Retail
18. Seahorse Atlantic and Soopa share winning formula
19. Pet GPS device sets its sights on Europe
20. Pure Pet Food is an instant hit
21. Pet retailers react to Crown's distribution move
22. Divided opinion among some retailers
23. Lancashire pet shop to close down at the end of the month
24. Dragon's Den star backs Southampton pet firm
25. Mars Petcare looks to close Peterborough factory

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Bristol teenager to be awarded at Crufts

Fifteen-year-old Mikey Perryman, from Bristol, is getting ready to be centre stage at the world’s greatest dog show Crufts, next month.

Mikey, is being awarded the Cinnamon Trust Young Volunteer of the Year Award. The teenager has spent two years dedicating his spare time after school and at weekends to walking Max, a Border Terrier owned by 90 year old Phyllis Nelson.

Thanks to Mikey’s help, Phyllis has been able to keep her dog, as Mikey has given Max the exercise that sometimes Phyllis may not have been able to provide.

Speaking about why she decided to nominate Mikey for the award, Phyllis said: “Mikey loves animals so much and by walking Max he has helped me out so much. Even on a wet day when Max will not go out on a walk he will still come round to play ball games and hide and seek in the house. He is a lovely lad, I am glad that he has won the award, he thoroughly deserves it.”

Mikey will receive the prestigious Young Volunteer of the Year trophy at Crufts on Saturday 8th March at 11.30am in the Young Kennel Club ring.

Mrs Averil Jarvis, Founder and Chief Executive of the Cinnamon Trust, said “Mikey is devoted to walking Max. His level of reliability and commitment is amazing. He is very conscientious of Max’s exercise routine.

“Max absolutely hates walking in the rain but that never stops Mikey from finding other ways to exercise him. He will find imaginative ways of keeping Max fit, which I think is remarkable for a teenage boy. What Mikey does is absolutely vital for Phyllis, as she wouldn’t have been able to maintain the amount of walking that Max needs. For that reason alone he is a well worthy winner”

In conjunction with the Young Kennel Club, the Cinnamon Trust scheme encourages young people who love dogs to help frail, older people who also love dogs but are unable to fully care for their canine companion themselves. It’s a win-win-win situation - the dog wins as they get a fun walk and stay healthy, the owner wins as they get peace of mind with a happy dog, and the young volunteer wins as they make new friends and gain a great sense of pride.

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