In This Issue
800 apply for just 11 posts at new Pets at Home store in Falmouth
Lintbells wins GrowthAccelerator’s ‘The Market Mover' award
American pet-pampering craze arrives in East Grinstead
Sales people's confidentiality put at risk when applying for jobs
Impressive line-up of exhibitors at PATS Harrogate
Canny Company products now exclusive to Vital
Vets out in force during National Microchipping Month
UK's first 'Bring Your Dog To Work Day' set to help charities
Photo competition to find Britain's best office dog
New research claims dogs enjoy going on holiday as much as their owners
New packaging for Hollings products
Wimbledon champ Andy Murray rescues dog on way to tournament
The look of a real plant without the tricky maintenance
Forward funding for Aldi and Pets at Home warehouse
Dog owners face 'off-lead' fines
Pet owners warned about flea explosion
Fluval Ceramic Duck Stone makes a perfect decor piece
Pet Trade Xtra New Products Guide
BETA introduces breed specific nutrition
 
The UK’s Number 1* normal nutrition specialist brand is proud to announce the launch of the new BETA Breed Specific Range.
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Canny Company products now exclusive to Vital



The Canny Company has joined other leading brands in making Vital Pet Products their exclusive UK distributor into pet stores.

The company, owners of the innovative Canny Collar and Canny Magloc dog products, decided on an exclusive strategy with Vital after being impressed with their commitment to independents and their support for pet product suppliers.

Canny Company Managing Director Sean McElherron was unequivocal about their decision and about the partnership forged with Bruce Steuart of Vital.

“I was impressed by Bruce’s passion for the pet trade, his vision for his own business and most importantly, the support he gives to the independents.

"In the last couple of years, I have felt that our own brand has been eroded by a small but influential group of online traders and this spurred us to gain greater control of our distribution channels. By teaming up with Vital, I feel we can both maintain the integrity of our brand whilst supporting our partners in the pet sector via a single distributor with the same ideals as ourselves.”

Since launching the Canny Collar in 2005, The Canny Company has become firmly established within the pet industry. Sean was voted ‘Entrepreneur of the Year’ by the Cheshire Chamber of Commerce that same year and the Canny Collar awarded the ‘Best New Product Award’ the following year by the PPRA.

The product range now includes the Colossus for large breed dogs and the innovative Canny Magloc, their latest product which allows owners to quickly and easily connect their dog to a lead using only one hand.

The Canny Company will continue to supply a limited number of key customers directly, as well as other market channels such as veterinary and pet welfare.

For further information, on Canny products for your business, contact them on 01630 620462 or email: info@cannyco.com.   

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