Leading UK pet food brand, Webbox, has announced the introduction of a new toy collection, in conjunction with ASDA supermarkets.

Five new ranges were introduced in stores up and down the country at the end of April, propelling the pet food giant into a new marketplace.

Marketing manager at Pets Choice, Julie Butcher, explains: “At Webbox, our positioning statement is ‘understanding pets’ – and the launch of these fantastic new toys further supports our commitment to providing the best for the nations pets.

“We have a very loyal customer base and are delighted to now be offering a complete collection in pet care.”

Julie describes how they are confident the collection won’t disappoint, with a selection of five fun and exciting varieties to suit all dog breeds and sizes.

“We’ve taken everything we know about the pet food market, which is that you need to cater for different sizes, breeds and ages; and applied it to create five brilliant new toy ranges for your beloved pooches.”

For further information on Webbox, visit www.webbox.co.uk