In This Issue
SmartBarf benefits from growing interest in raw diets
Pet Industry Federation to refresh board as directors step down
Break the mould with Hill's Ideal Balance
UK pet shops urged to put rabbit welfare first this Easter
Pets at Home launches dogs-only store called Barkers
The Company of Animals launch a revolutionary dog treat
Natures Menu go for traditional English look at Interzoo
Digestion & Wind for humans from Pooch & Mutt! Really?
Just For Pets stores donate 1,000 Kong toys to charity
Pet retailers urged to enter the second PetQuip Awards
Stand space selling fast for PATS Harrogate
Ceva launches Adaptil puppy training films
Best Friends Veterinary Group offer free microchipping
Pet care firm Seahorse Atlantic 'branching' out into gardening
Owners of Cheshire pet shop call it a day
Scotts and Solus partnership is called off
Dog groomer takes over old pet shop in Hertfordshire
Global Pet Expo reports record-breaking numbers
Companion Animal Nutrition workshops announced by PIF
Parrot kicked out of pet department for squawking rude words
Hollings revamps packaging on its products
Expansion at Sneyd’s Wonderfeeds leads to new appointment
Further sponsors revealed for The Pet Show 2014
TickZ – the natural way to keep cats and dogs tick and flea free
New DNA testing schemes for Tibetan Terriers approved by Kennel Club
Keep up the #handsoffmyhobby pressure as Euro elections approach
Last chance to see largest canine art gallery in Europe
Denplan extends reach into pet insurance market
Positive retail outlook confirmed by latest SDEA survey
REACH A WIDER AUDIENCE
Pet Trade Xtra – Circulation Report 2013
  • Total e-mails sent:  355,576
  • Issues published:  47
  • Unique readers (e-mail openers):  6,647
  • Average opening rate each issue:  28%
  • Average page views per month:  13,902

Source: Newsweaver Reports

Top 25 stories of 2013
Click on the headlines below to read the most read stories from Pet Trade Xtra 2013

1. Profitable Lincolnshire pet store is closing down
2. Finalists of new industry awards revealed
3. Telford pet shop closes down on the spot
4. Bespoke pet furniture firm seeks retail outlets
5. The Giant Pet Store in Norfolk goes into administration
6. RRPs should be protected, says pet shop
7. Poundstretcher expands its pet business
8. Leading vet responds to claims by dog behaviourist
9. Taking on the giants of the pet food industry
10. Small Irish firm is a big player in the dog treat market
11. Award-winning Just for Pets aims to open more stores
12. Pressure from retail giants and the internet force pet shop to close down
13. Hundreds of UK pet shops selling inadequate hutches
14. Secrets of success of an award-winning pet store
15. Sales grow for ‘natural pet store’ that refuses to stock food from major suppliers
16. Vets should share some of the blame for falling pet welfare standards
17. Dog Rocks stop supplying Amazon Retail
18. Seahorse Atlantic and Soopa share winning formula
19. Pet GPS device sets its sights on Europe
20. Pure Pet Food is an instant hit
21. Pet retailers react to Crown's distribution move
22. Divided opinion among some retailers
23. Lancashire pet shop to close down at the end of the month
24. Dragon's Den star backs Southampton pet firm
25. Mars Petcare looks to close Peterborough factory

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Natures Menu go for traditional English look at Interzoo



Natures Menu is set to wow visitors to Interzoo in Germany at the end of May with a traditional English-looking stand.

Among its natural peaceful grassy meadow look and quaint vintage picnic theme will nestle samples of the company's range of new products, allowing retailers to discover the value and benefits of the raw diet as well as how easy, fun and commercially brilliant the diet can be.

Visitors can also discover Natures Menu's range of natural cans and pouches created to be as close to the raw diet as possible. All the cans and pouches are literally filled raw and gently steamed only once.

Their new award winning Country Hunter range of products has been created from traditional English country meats of venison, rabbit, duck and salmon. Products such as complete and balanced ready-made raw meals and meaty 600gram size wholesome cans offer consumers something new and nourishing for their pet, and they give retailers great margin opportunities.

The new gently baked Oaty mixer has also been a huge hit in UK pet stores this year and is set to be just as popular at Interzoo. Oats have great nutritional properties for dogs, including calming B vitamins and magnesium. They are also easy for dogs to digest and can be served to support a raw diet.

For further information call 0800 018 3770 or visit www.naturesmenu.co.uk


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