Group55 have boosted their multi-award winning Animology product range with the introduction of an exciting new product – Animology Clean Sheets.
Animology Clean Sheets are not like ordinary pet wipes; each sheet is a high performance, extra large, super tough, dual sided pet cleaning wipe that contains an advanced Animology no rinse shampoo formulation to help keep pets cleaner and fresher for longer.
Animology Clean Sheets have a textured side to rub and scrub at dirt, and a smooth side for more gentle wiping. They are twice the size of standard wipes, so adequately cover an adult's hand - perfect for removing sticky, slimy mess, such as fox poo!
Unlike most pet wipes on the market, which are commonly little more than cheap baby wipes, which often break up easily, Animology Clean Sheets are constructed from a hydroentangled substrate, which stands up to more rigorous use and is far less likely to allow the user's fingers to break through.
Animology Clean Sheets contain an advanced no rinse shampoo formulation which is degreasing and deodorising, allowing the cleaning process to start before a full bath can be given. They are supplied in a large tub of 80 wipes with an SRP of £9.99.
Animology Clean Sheets were the subject of a soft launch when Animology exhibited at Crufts for the first time earlier this year, and proved to be enormously popular, selling out by the end of the second day of the four day show!
The product was unveiled to the trade at PATS Sandown in March, and has since been ranged by all of the key wholesalers.
Group55’s Sales Manager, Martin Breen, commented: “We are delighted with the reaction that Animology Clean Sheets have had from both the trade and dog owners so far.
"When we assessed the wipe market we identified a real lack of quality in the sector, so we have developed a product that our customers are telling us is better than anything else on offer. Innovative products that make positive contributions to pet owners lives sell and in Animology Clean Sheets we have delivered a significant improvement within the pet wipe category."
For more information visit www.animology.co.uk
