In This Issue
Big changes planned for Pet Care Trade Association
See the largest number of new products under one roof
Dragons' Den-backed pet firm to launch treat
Long Paws comes to the aid of thirsty dogs at Crufts
Dog food sales in the UK reach record levels
Dogs are still the nation’s favourite pet
Aquatic retailers get a pat on the back
World's first pet-specific Data Recorder launched
Supreme spread the message for better quality muesli
It's Pet Theft Awareness Week
People like working for Pets at Home, it's official!
But top Pets at Home executive quits to join Halfords
Crufts' TV audience at an all-time high
Plans for a new aquatic show at the NEC
Hollings takes advantage of social media opportunity
Walter Harrison’s launches value pack of fat balls
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Long Paws comes to the aid of thirsty dogs at Crufts
Article in association with PetQuip
 

A lack of drinking bowls for dogs at Crufts proved to be an unexpected bonus for Long Paws, as pet owners converged on the company's stand to try its water bottles.

Long Paws was able to demonstrate the benefits of its Good Life Gear Lick ‘n Flow pet water bottles and create huge interest among dog owners.

Most owners know it is important to take their own water along when heading out with their dogs, but how many owners remember to do so? Not that many, according to Elan Mansur, director of Long Paws.

According to Elan, lots of people were surprised to find a lack of water bowls at the NEC during Crufts, and were excited to find the Long Paws stand because they could finally get some water into their thirsty pets.

“Owners underestimate how stressful an environment like Crufts can be for dogs. Under that stress, and also being indoors under the bright lighting, dogs get hot and dehydrated rather quickly.

"It’s extremely important for pet owners to remember this and to ensure they always carry some water for their pets. Even though the weather has not been particularly warm, dogs need water to help cool down, and also to relieve the effects of stressful environments,” said Elan.

“We were very surprised to find the number of people who were quite desperately looking for water for the pets. We even became the stand referred to by the local NEC security when asked by visitors where they could get water for their dogs.

“Naturally we’re always happy to oblige - it allows people to see the benefit of our Good Life Gear Lick ‘n Flow pet water bottles for themselves, and we also get to help out a few thirsty pets and their owners along the way.”



Long Paws sells its pet water bottles for between £12.99 and £15.99 depending on the size, and according to Elan, they are the best way to carry water when you’re out with your dogs.

“We really enjoyed the atmosphere at Crufts this year, and had a wonderful time getting to play with the beautiful dogs wandering around, but we would like to remind owners to always think about their pets welfare when taking them out."

The Long Paws website – www.longpaws.co.uk – contains further details on the products.

Long Paws will also be exhibiting at PATS next week.

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