Award-winning Kent garden centre Coolings has seen a 79% increase in sales of cat and dog pet products after visiting PATS Sandown to select products for their pet department.
Shop manager Brian Archibald told Pet Trade Xtra that after trying a few pet products from Petface for the first time in 2013 it was clear that an expanded cat and dog offering should be one of the prime candidates for their expanded shop area.
“I’d been keeping an eye on what new products were available by reading Pet Trade Xtra every week, so I had a good idea as to the companies I wanted to talk to at PATS. It made good use of my time because I was able to seek out other products to stock.”
The result is a cat and dog pet sales area with brands such as Animology, Vario, Anco Naturals, Origen, Burns, Lily's Kitchen, Arden Grange, PetSafe, Kong, Oscar and Hooch, Harringtons, Beta, Hungry Hound, Natures Menu and Petface.
“The Natures Menu frozen range is one of the biggest surprises,” Brian explained, “Sales are strong, but because deliveries are only fortnightly I may have to consider taking on an extra freezer to ensure there is always enough stock available for customers.”
After six months trading from the new expanded area Brian now has plans to expand the offering further, but that will have to wait until further building improvements have taken place this winter.
For more information on Coolings visit www.coolings.co.uk