New pet food copmpany Lovejoys has appointed its first wholesaler, Bamfords Top Flight of Lancashire, in the North West.

"We are convinced that Lovejoys will be a real winner and agreeing a deal with Bamfords so quickly, proves that we’re definitely on the right track,” said Ian Manning, managing director of Lovejoys.

Alan Bamford, managing director of Bamfords Top Flight  added: “Lovejoys is a really exciting new brand and we feel it’s exactly what the market is looking for right now. That’s why we’ve decided to stock it and our customers are already placing orders, it’s all looking very positive.”

Designed for all breeds, Lovejoys Senior/Light has been specially formulated for senior dogs or those requiring a lighter diet.

The high quality food is available in four flavours, Turkey &Rice, Fish & Rice, Duck & Rice and Lamb & Rice. All are made using a single source protein and exclude many known allergens such as wheat, wheat gluten, dairy, beef, pork or soya. This makes them suitable for dogs with sensitive tummies too.

Other key ingredients include Seaweed Oil, a sustainable resource containing linolenic acid, DHA and EPA – Omega 3 fatty acids, important for the immune system, nervous system, reducing inflammation and helping to promote joint health. Glucosamine provides building blocks to synthesise new joint cartilage and together with chondroitin and MSM they promote mobility, longevity and the health of the joints.

Available in 2kg and 12 kg bags Lovejoys offer a healthy return for retailers too, with excellent margins in excess of 50%. Orders are now being taken for early December delivery. 

To find out more, or place an order visit www.lovejoyspetfood.co.uk or call Dawn on 01953 882485. Bamfords Top Flight can be contacted on 01772 456300 or email sales@bamfords.co.uk