The Easidri brand is best known for its High Performance Cooling Coat and super absorbent Grooming Towel, but at this year’s Crufts and PATS Sandwon, three new products are set to join the Easidri ‘family’.

“We’ve created three new bottled products that stay true to the Easidri ethos- quality products that help to make life that little bit easier,” says Kevin Duffy, Easidri Sales Manager.

“We’re launching Medicated Dog Shampoo, Bed & Kennel Cleaner, and Coat & Towel Wash. All these products are packed full of features and we’re sure our Easidri customers will love them.”

The three new products all contain a DEFRA listed active ingredient that kills 99.9999% of viruses, bacteria and fungi. This excellent property not only helps to keep the dog and his equipment clean, but it can also help to prevent kennel cough. In addition, the citridiol oil that the products contain helps to repel flies, tick and other insects, and it’s powerful on odours too as it acts on the cause…rather than just covering it over. On top of all this, all three products are not harmful to anything or anyone.

The Medicated Dog Shampoo has a fresh lemon fragrance and is gentle on the skin and coat, low lather, easy to rinse, promotes shine and leaves the dog smelling great. The Bed & Kennel Cleaner has the same fragrance and comes in a spray bottle that allows the cleaner to be applied to hard and soft surfaces without causing them any damage. The Coat & Towel Wash is suitable for cloth, clothing and rugs, helping to leave them odour free, clean and hygienic too.

“We’re really excited to be launching these new products at Crufts,” says Kevin. “We feel they’re a great fit with our existing range.”

Prices start from £10.

For more information, see www.easidri.com, for trade enquiries, please contact Trilanco- see www.trilanco.com.