In This Issue
Pets at Home overshadowed by Poundland as flotation gets off to shaky start
500 apply for new pet store jobs
Dog Rocks announce Partnership Programme with a tempting range of benefits
PATS Sandown ready for biggest show ever...and it opens 9am Tuesday
KRUUSE selects consumer range of first-time PATS exhibitor Butch & Bess
Seahorse Atlantic to launch chicken and poultry range
PetQuip Awards to be held during PATS Harrogate in September
Are you ready for the aquatic plant ban?
Check out the new Fluval Aquatics website
Blagdon’s Auto Shut-Off Feature Pump delivers market first
68% of owners fail to feed pets properly
Ambleside's Hayes Garden Centre owner jailed
159,536 people visit Crufts – a rise of 7% on the previous year
Lucy and Indie win Crufts Factor
Ceva launches Feliway advertising campaign featuring Dawn French on Heart FM
Tropican gets seal of approval from Wing and a Prayer
Marina Betta Kit is ideal for fishkeeping newcomers
The new Day & Night LED light is energy efficient
Raising awareness about 'cruel' puppy farming
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Pet Trade Xtra – Circulation Report 2013
  • Total e-mails sent:  355,576
  • Issues published:  47
  • Unique readers (e-mail openers):  6,647
  • Average opening rate each issue:  28%
  • Average page views per month:  13,902

Source: Newsweaver Reports

Top 25 stories of 2013
Click on the headlines below to read the most read stories from Pet Trade Xtra 2013

1. Profitable Lincolnshire pet store is closing down
2. Finalists of new industry awards revealed
3. Telford pet shop closes down on the spot
4. Bespoke pet furniture firm seeks retail outlets
5. The Giant Pet Store in Norfolk goes into administration
6. RRPs should be protected, says pet shop
7. Poundstretcher expands its pet business
8. Leading vet responds to claims by dog behaviourist
9. Taking on the giants of the pet food industry
10. Small Irish firm is a big player in the dog treat market
11. Award-winning Just for Pets aims to open more stores
12. Pressure from retail giants and the internet force pet shop to close down
13. Hundreds of UK pet shops selling inadequate hutches
14. Secrets of success of an award-winning pet store
15. Sales grow for ‘natural pet store’ that refuses to stock food from major suppliers
16. Vets should share some of the blame for falling pet welfare standards
17. Dog Rocks stop supplying Amazon Retail
18. Seahorse Atlantic and Soopa share winning formula
19. Pet GPS device sets its sights on Europe
20. Pure Pet Food is an instant hit
21. Pet retailers react to Crown's distribution move
22. Divided opinion among some retailers
23. Lancashire pet shop to close down at the end of the month
24. Dragon's Den star backs Southampton pet firm
25. Mars Petcare looks to close Peterborough factory

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Pets at Home overshadowed by Poundland as flotation gets off to shaky start



Pets at Home shares fell by a whisker in initial trading on Wednesday as the £1.2bn float was left in the shade by a strong debut from fellow high street chain Poundland. 

The pet company, which floated at 245p, ended the day trading around 243p after falling as low as 230p during a rocky start in unofficial trading, which occurs a few days before shares list on the main market.

The slow start contrasted with a strong showing from Poundland.

Shares rose from a listing price of 300p to as high as 400p before closing at 366p – giving the discount chain a value approaching £1bn.

Prices are set to become firmer on Monday when the two firms start official trading on the London Stock Exchange.

The two floats, which have been in the works since last autumn, will prove a boon for US private equity houses KKR and Warburg Pincus, which own Pets at Home and Poundland respectively.

Pets at Home raised £280m on Wednesday, with £210m of this going back to its major shareholders, KKR, and a management team led by chief executive Nick Wood (pictured).

NickWood-LargeAround 40 per cent of the company will be owned by public shareholders but KKR will retain a 46.2 per cent stake in the business and sell this down over time. Management will hold 4.3 per cent.

Nick Wood said on Wednesday: "Today's announcement marks an important moment for all of us at Pets at Home. We are delighted that our initial public offering has been so well received by colleagues, institutions and retail investors alike, who have recognised that this is a unique and differentiated business with multiple opportunities for future growth.

“Pets at Home has enjoyed strong growth for over a decade and we are now ready to move on to the next stage of our development as a listed business."

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