FURminator, the popular and sought-after deShedding solution for pets, is launching an innovative, multipurpose product - Shed Control Cloths - for collecting loose hair and cleaning a pet’s coat.

Designed to complement the already well-trusted FURminator deShedding tools, the FURminator Shed Control Cloths provide a convenient daily solution to removing loose surface hair and cleaning pets’ coats.

The cloths are dual sided, offering two different benefits to owners and pets. The rough side uses loop technology to catch and hold on to loose surface hair, helping to prevent shedding around the home. The smooth side cleans the coat and produces a shiny gloss.

The wipes are three times thicker than traditional wipes and can be also be used on upholstery and clothes, offering consumers a convenient tool, which is value for money.

Alex Hinton, Trade Marketing Manager at FURminator, comments: “The addition of the Shed Control Cloths to FURminator's line-up of deShedding, care and hygiene solutions further enhances the FURminator grooming experience for both pet owners and their pets.

"We recommend a Daily, Weekly, Monthly routine for pets who shed their coats, which incorporates monthly use of cleaning products, weekly use of deShedding tools and daily use of brushes… and now the Shed Control Wipes.

“Simply put, there is no pet care solution on the market like the FURminator product range, which prides itself on providing professional and effective deShedding solutions for all pet lovers."

At RRP £4.40 for 12 wipes, FURminator Shed Control Wipes offer great value for your customers. They are available to retailers in cases of 6.