Inspired by her own love of shopping in department stores, businesswoman Jane Hogan has launched Dog & Pup, an online store offering luxury gifts, treats, clothing and accessories from top UK and upcoming pet brands.
Just a few of the established brands showcasing their products in the store are Mutts & Hounds, Hugo & Hennie, Pooch & Mutt and Lily’s Kitchen. In addition, Dog & Pup is the first start-up store in the UK ever to be allowed to sell Diamond Dogs’ luxury dog collars, and is currently featuring its brand new range.
Jane Hogan also has ambitions to help as many small dog charities as possible, by giving a unique code to any charities that would like to partner with the store. When supporters make a purchase using the code, 5% of the price of the item is donated to the individual charity.
Jane said: “I came up with the idea for Dog & Pup because I love to shop in department stores, where I know that brands and products have been selected with a bit of thought and care and I trust them to introduce me to new brands. A lot of my friends with family dogs felt the same way. This is the third business I have started from scratch, it seemed like the natural thing to do.
“It’s been great fun to do – highlights for me have been having ten dogs in the studio at the same time to film the store’s promotional video, and having all the family involved. My six year old daughter Phoebe has a great grasp of products and she does ‘Phoebe’s Product Picks’ video reviews, while Caitlin her twin sister looked after the dogs we use for the photography and video sessions.
“I wanted to create something similar to John Lewis (my favourite department store), specifically for people with dogs in the family, as a one-stop shop for stylish, well designed products that will fit beautifully into their homes and their environments without compromising on functionality.
“I’m thrilled to have a number of top quality brands on board already, but I also love discovering and working with small artisan businesses. I’ve had a great reaction so far to the look and feel of the site and the product collections, and we’re adding the latest fashions all the time to ensure that Dog & Pup is the go-to place for stylish essentials, gifts and treats for modern dogs and puppies.”
Dog & Pup ships to customers in mainland Europe, the US and Canada and Australia and New Zealand.
Find out more at www.dogandpupstore.com, follow Dog & Pup on Twitter, Pinterest and Instagram @dogandpupstore, or ‘Like’ the Facebook page at facebook.com/dogandpupstore.
