Following the commercial success of its sponsorship of The Pet Show 2013, Confused.com has renewed its title sponsorship of the event for next year.

Immediately following The Pet Show 2013, Confused.com saw a significant increase in traffic to its pet insurance web pages, a result that has subsequently been sustained through the rest of the year.

Commenting on the sponsorship, Kate Rose, head of pet insurance at Confused.com, said: “The support we received from The Pet Show team for the 2013 event was second to none and what started out for us as an experiment in face to face marketing turned into a huge commercial success.

“With access to the title act, a great location for our stand and the team promoting our involvement in all they did, we were able to meet hundreds of new and existing Confused.com customers and secure significant press coverage, a number of media interviews and great value links to our site.

“We also met lots of other big brands who we are still in contact with today, creating further post show benefits.”

Carly Jackson, director of The Pet Show, added; “It’s a fantastic endorsement of our whole team’s professionalism and enthusiasm that we are able to welcome back such a significant brand as Confused.com as our title sponsors.

“Our first show attracted over 200 exhibitors, a wide range of animal and pet charities and over 17000 visitors. We are looking to build on that to make The Pet Show 2014 an even bigger opportunity for our commercial partners and an even more dynamic show for our visitors and guests.”

The Pet Show 2014 will be held at Stoneleigh Park, Warwickshire, on August 2-3. For enquiries about exhibition space and other sponsorship opportunities contact Carly Jackson at: carly@thepetshow.co.uk