In This Issue
Pets at Home reveals new ‘store of the future’ format as part of a million-pound makeover
Making a real difference to dogs’ quality of life
Pet products are winners on new BBC1 TV programme
Natures Menu ranked one of UK's fastest growing international firms
Pet firm invests in renewable energy at Norfolk factory
Busy Zoomark for large number of UK exhibitors
Barking Bakery goes international with popular dog cakes
Pet Brands launches new Cath Kidston range to trade
Frozzys announces new flavour launch for Spring/Summer
Fish4Dogs leads the way on dog-friendly workplaces
June 21st: Save the date for Britain's favourite dog day out
Beaphar to increase pet-owner knowledge and footfall with new ‘worming made easy’ campaign
Award-winning pet care brand launches Fragrance Range
Get your own copy of Pet Trade Xtra
Tesco offers discounted 'Clubcard Prices’ on pet food
Dog food company targets sustainability
Scruffs strikes gold in LUX Awards 2019
World’s best-selling performance canister filter redefined and redesigned
Ruffwear launches 'passpawt' to support local businesses in Lake District
Ultimate product in aquarium plant care
Companion Consultancy launches new training division for retail sector
FourFriends Pet Food sets up holiday promotion with Toad Hall Cottages
Make treat time fun with help of Catit Play’s Treat Puzzle
The best of the previous Pet Trade Xtra
Specially-installed ‘mega’ freezer boosts business at award-winning pet store
Owner claims dog ‘almost died’ after visit to Pets at Home store
How have pet products fared on the show so far? Find out on BBC iplayer
Say no to prize goldfish at fairs, says OATA
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Companion Consultancy launches new training division for retail sector
 

Following the recent appointment of Emma Sharp, Companion Consultancy, PR and marketing agency, has announced the launch of a new training and development service.

 

Emma, whose background includes over 20 years of experience working within sales, will head up the new training division. On offer will be a diverse range of courses for all levels of business within the retail and animal health sector.

 

Companion Consultancy believes that training is key to the success and growth of any business, and as a result the company is excited to be able to add this service to its business. It will offer a range of training courses from sales focused subjects such as overcoming objections and influencing skills to more general courses such as customer service skills and understanding learning styles.

 

It is widely considered that the pet retail industry is one of the most competitive sectors in the UK. It is therefore essential that businesses utilise their best asset, their employees, to set themselves apart from their competitors. If employees have been trained to sell products effectively, change preconceived ideas and deliver consistent, professional customer service, overall sales will ultimately improve.

 

Companion Consultancy will also offer a range of managerial courses such as Interviewing techniques, team management and performance development skills to help facilitate strong leadership, staff retention and job satisfaction. All courses will be tailored to the client’s needs and can be delivered within the client’s offices or independent venues.

 

Emma joined Companion Consultancy in February this year. Her background includes working on iconic brands such as Horse & Hound, Marie Claire and Country Life. In recent years she has worked within the Animal Health Care sector, relaunching a magazine and website dedicated to the SQP market. She launched the National SQP Awards in 2017 as well as various conferences around the UK. She feels passionately about investing in people to help them reach their full potential and is keen to include more courses to the company’s training schedule in 2019.

 

Emma says, “Investment in people and the commitment a business makes to support and develop staff creates an environment where job satisfaction is at its highest. When people feel happy and supported, there are significant results. Productivity is high, quality of work is good and staff turnover is low. The current economic climate is unpredictable and very competitive so focusing on the assets a company has is critical.”

 

Managing Director and founder of Companion Consultancy, Susan McKay said, “Emma brings with her a wealth of experience in sales and marketing. She has extensive experience in training sales teams as well as all levels of management. Her passion for developing people is evident. We think she will be a great asset to the Companion team and we look forward to her delivering fantastic courses and workshops in the coming months.”

 

For more information on courses go to www.companionconsultancy.com or to talk about bespoke workshops, contact Emma Sharp at emma@companionconsultancy.com

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