In This Issue
Pet trade organisations call for specialist pet shops to be exempt from any mandatory retail closures during the coronavirus crisis
Pets at Home share price rises
PetQuip to support UK pet firms in light of Interzoo postponement
Pet firm to provide free dog food to elderly owners
Different Dog smash their crowd funding target
COVID-19: ChickenGuard issues advice for Chicken owners
PFMA offers advice on how to look after pet dogs during current coronavirus crisis
Pet retailers asked for opinions on future of the trade
Johnston & Jeff celebrates 140 years with £1m factory expansion
Paleo Ridge announces big plans for 2020
Broadreach Nature wrap-up Crufts experience
Scruffs announces new partnership with LaserPet
Collared Creatures leads the way with luxury ranges
Get your own copy of Pet Trade Xtra
Video vet service provides pet owners with free remote appointments
London Dog Week postponed until further notice
Can pets help owners to cope during social distancing? Science says yes
The Pet-fluencers earning thousands on Insta - how much could your pet earn?
Station Vets awarded Silver Cat Friendly Clinic Status
The best of last weeks Pet Trade Xtra
Interzoo postponed due to spread of coronavirus
Petition calling for ban on ‘harmful’ rabbit hutches reaches 26,000 signatures
Pet shop owner wins Crufts Best of Breed award

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Paleo Ridge announces big plans for 2020

Paleo Ridge has announced exciting plans for the year ahead, reaching a ‘key marker on their roadmap’. The business has recently hired two new positions in its Sales & Marketing Department, announcing the appointment of Helen Ellwood as Head of Sales & Marketing and Will Green as its new Ecommerce Marketing Manager.


“From the very beginning, our focus has been around building a trusted brand of superior quality products before focusing on Sales & Marketing with the same tenacious attitude. We know we have an industry leading product, that already has more accreditations and awards than any business in our sector. As a business, we chose to focus on building a trusted brand with products that delight our customers and their dogs, who see the incredible health benefits of feeding a high-quality product to their beloved animals. We’re now reaping the benefits of our long-term approach,” said Tyler Daly MD of Paleo Ridge.


The company plans to relaunch its logo in the coming weeks, before rebranding their popular 80-10-10 range of balanced meals by summer this year. They’ve also announced plans to launch an exciting new range of treats.


“This year will see us moving to the next stage of our long-term plan. In true Paleo Ridge fashion, customers can expect to see us reach new heights in our ability to innovate and create truly unique products that we hope our customers and their owners will enjoy!”


In addition to this treats range, Paleo Ridge has big plans to increase both their online and in store presence, already announcing partnerships with a number of leading retailers and online stores.


Meanwhile, Paleo Ridge is the first ever Raw Dog Food company in the UK to achieve the ISO.9001 accreditation.


ISO.9001 is a globally recognised standard awarded to businesses who can demonstrate the quality controls they have implemented and continue to implement, to ensure quality is managed to the highest possible standard.  


Tyler Daly said “This ensures we not only meet our customers’ expectations in terms of product and service quality, but through continuous improvement, will build on our already trusted brand to develop better products and services. We are proud to be the first raw manufacturer to achieve this accolade and hope to set a precedence for the future of raw pet food manufacturing."

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